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New Technology of Library and Information Service  2015, Vol. 31 Issue (12): 48-56    DOI: 10.11925/infotech.1003-3513.2015.12.08
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Sentiment Analysis of Web Reviews Based on Comparative Sentence Extraction
Peng Hao1, Xu Jian1, Xiao Zhuo2
1 School of Information Management, Sun Yat-Sen University, Guangzhou 510006, China;
2 Libraries of Sun Yat-Sen University, Guangzhou 510275, China
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Abstract  

[Objective] In order to select competitive products in the market and mine useful information for both enterprises and customers. [Methods] This paper proposes a model of sentiment analysis based on comparative sentence, which can compute feature scores of comparative products and visualize the comparative relations between these products. In order to verify the effectiveness of this model, an experiment on smart phones is conducted with the help of Baidu search engines. [Results] The experiment selects 9 pairs of competitive smart phone products from 28 pairs, thus the results can help smart phone enterprises identify competitors. And also visualize the comparative relations between these products and provide suggestions for customer purchase. [Limitations] The accuracy of feature extraction is not high. The recognition rate of comparative sentence in this model need improvements. [Conclusions] The result of this experiment is consistent with facts, which proves the effectiveness of this competitiveness analysis mothed presented in this paper and its great value to enterprises.

Received: 19 May 2015      Published: 06 April 2016
:  G350  

Cite this article:

Peng Hao, Xu Jian, Xiao Zhuo. Sentiment Analysis of Web Reviews Based on Comparative Sentence Extraction. New Technology of Library and Information Service, 2015, 31(12): 48-56.

URL:

http://manu44.magtech.com.cn/Jwk_infotech_wk3/EN/10.11925/infotech.1003-3513.2015.12.08     OR     http://manu44.magtech.com.cn/Jwk_infotech_wk3/EN/Y2015/V31/I12/48

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