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New Technology of Library and Information Service  2006, Vol. 1 Issue (2): 76-82    DOI: 10.11925/infotech.1003-3513.2006.02.18
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Instance Study on Customer Service Operation and Information Asymmetry Control
Wang Qingguo   Cai Shuqin
(School of Management, Huazhong University of Science and Technology, Wuhan 430074, China)
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Abstract  

Combined with the basic datum of customer service operation of a domestic machinery manufacturing enterprise,an empirical study is given. Based on the SD conceptional model, the SD model of service system in the instance enterprise is constructed, and the validity of the model is tested. The simulative studies including information asymmetry control of product price, information asymmetry control of product quality, controls of service operation strategies and adjustment of information strategies are carried out, and the results are very important to the customer service operations of the enterprise. 

Key wordsInformation asymmetry control      Customer service operation      Instance study      SD model     
Received: 10 November 2005      Published: 25 February 2006
: 

TP31

 
Corresponding Authors: Wang Qingguo     E-mail: wqg1997@163.com
About author:: Wang Qingguo,Cai Shuqin

Cite this article:

Wang Qingguo,Cai Shuqin. Instance Study on Customer Service Operation and Information Asymmetry Control. New Technology of Library and Information Service, 2006, 1(2): 76-82.

URL:

http://manu44.magtech.com.cn/Jwk_infotech_wk3/EN/10.11925/infotech.1003-3513.2006.02.18     OR     http://manu44.magtech.com.cn/Jwk_infotech_wk3/EN/Y2006/V1/I2/76

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