线上知识付费用户继续付费意向影响因素研究

魏武, 谢兴政

The Determinants of Continuance Intention to Pay: Empirical Research from Online Knowledge Payment Users

Wei Wu, Xie Xingzheng

数据分析与知识发现 . 2020, (8): 119 -129 . DOI: 10.11925/infotech.2096-3467.2020.0271