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Modeling Users with Word Vector and Term-Graph Algorithm |
Hui Nie( ) |
School of Information Management, Sun Yat-Sen University, Guangzhou 510006, China |
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Abstract [Objective] This paper proposes a review-based user modeling method, aiming to improve the personalized information pushing services. [Methods] Firstly, we identified product feature-specific terms from reviews with the help of pre-trained word embedding model. Then, we built a term-specific graph based on semantic correlation among feature-specific words. Finally, we used the TextRank algorithm to compute user’s interest in product features, and model their preferences for products. [Results] User model generated by our new algorithm was consistent with the manually created ones (with nearly 90% semantic correlation). Our F1-score was 0.55, better than those of the classic TF-based word bag models. [Limitations] More manually labeled data and research is needed to improve the domain-specific analysis. [Conclusions] The proposed model helps us better analyze online reviews and develop new application for recommendation system.
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Received: 10 May 2019
Published: 25 December 2019
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Corresponding Authors:
Hui Nie
E-mail: issnh@mail.sysu.edu.cn
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