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The Marketing Strategy and Fashion of Digital Library |
Xie Chunzhi |
(Wuhan University Library, Wuhan 430072,China) |
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Abstract This paper is a research of idea, objects, fashions, contents and strategies of marketing of digital library.
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Received: 12 July 2002
Published: 25 February 2003
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Corresponding Authors:
Xie Chunzhi
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About author:: Xie Chunzhi |
[1] 赵继海,史国祥.数字图书馆的用户管理与服务.情报学报,2001,(2):224—231
[2] 欧阳小媛.图书馆公共关系与读者服务.江西图书馆学刊,2001,(5):43—44
[3] 魏铁进.论数字图书馆的读者服务工作.河南图书馆学刊,2001,(6):48—57
[4] 陈放,谢宏.品牌策划.北京:时事出版社,2000,1 |
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