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| Text Mining-based Consistency of Product Reviews in Different Shopping Websites |
| Shi Guoliang, Shi Qiaofeng |
| Business School, Hohai University, Nanjing 211100, China |
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Abstract Based on the theory of text mining, this paper puts forward a contrast method of product reviews in different shopping websites, and makes analysis on whether the product reviews from different shopping websites are consistent. Firstly,this paper analyses the reviews of product feature one by one. Then, it makes contrast analysis from one product feature to total product features. The study discovers that the reviews of the same product from different shopping websites are not completely consistent, and this inconsistency mainly reflects in product features, which means product reviews will be different due to different shopping websites.
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Received: 13 June 2011
Published: 02 February 2012
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